Consumers are quick to consider the environmental impact of their cars and household cleaning products, but what about their airline of choice, or financial service provider? According to latest Mintel research, consumers are just as interested in patronizing 'green' services as they are about purchasing 'green' products.
Read MoreWhen a minor European Volcano decides to erupt, it does not often make the major headlines of the news. But the Eyjafjallajokull effect has been a different story, closing down European aerospace and casting a large cloud of volcanic dust across much of Europe. What is the potential effect of 'that' volcanoes eruption in Iceland?
Read MoreEnvironmental issues cover a wide range of innovations which might begin with encouraging the children to home produce this year's Christmas decorations and end with selling off the factory off cuts so they may be recycled into the manufacturing community.
During the past years, management literature has described many success stories and provided success prescriptions and guidelines for decision makers. In this manner, market demand for pragmatic aids has been met. But all prescriptions and tools have their limitations.
Increasingly, a business' success is determined not only by the products it creates and the efficiency of its productive apparatus, but by the symbols it can attach itself to and the community in which it is a part. Principal in this new wave of business marketing is the emergence of 'Green Politics' and the environmental revolution.
Read MoreEnvironmental issues have been a major concern over the last few years. More and more people are debating environmental issues, and that is mainly due to increased understanding and publicity of the problems associated with global warming. Though global warming has been an issue for some time, it is far more recognized today.